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SEO Training

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 SEO  Training Courses in the UK

 SEO  – Search Engine Optimisation, is an extremely  valuable skill.

The job websites – at a time of increasing unemployment – seem to be full of very well paid positions for  SEO  executives. The reason for this is that actually, there are very few people in the UK who are truly skilled in  SEO  – and for that reason, those that are tend to choose to work for themselves regardless of the large amount of money they could earn working for an  SEO  firm.

The main reason that very few people in the UK have real  SEO  skills, is that there are very few UK  SEO  training courses available. You can’t just go & enroll on an  SEO  course at your local night school, they don’t teach it in schools, there are no college courses in  SEO  in the UK, that I’m aware of, and there are very few real opportunities to learn real  SEO  from someone who knows how it’s done.

I think the reason most  SEO  consultants don’t offer to train, is that training is much harder work than just doing  SEO  – and at the same time, when training new  SEO  consultants, we’re creating real competition for ourselves – and at the moment in the UK, there is not a lot of competition from REAL  SEO  consultant who actually do the work, and I think most consultants would agree that they’d prefer it that way – it’s difficult promoting a clients website when you’re up against another professional, so really for us, the less true  SEO  professionals out there, the better!

So – most  SEO  consultants are self taught. I have been teaching myself  SEO  for roughly ten years, and I dread to think how much I have spent over these years on ebooks, courses & programs, but I’m sure whatever the amount, I would have saved money by doing an intensive  SEO  training course, if there was one available when I started !

I have now started to offer  SEO  training courses in the UK, to help people who are serious about becoming professional  SEO  consultants. My training courses are one to one, intensive training courses, that include a year of help & support.

Are  SEO  training courses absolutely necesarry

No – they’re not, however finding a professional  SEO  consultant to train you, will help you to take a huge leap towards becoming an  SEO  consultant, drastically reducing the learning curve that most  SEO  professionals have to go through.

What kind of  SEO  training course should I look for?

Look for a training course which is run by actual current  SEO  professionals, people who’re doing this for a living. The world of  SEO  is an ever changing one, someone who used to be a great  SEO  consultant who now just trains, isn’t likely to be training you using fresh knowledge & experience.

How much should I expect to pay?

 SEO  is a very valuable skill, and a good  SEO  consultant can make a lot of money, therefore logical thinking will tell you that no  SEO  consultant is going to offer to train you for a small amount of money, they are in effect training a future competitor, so they need to make more money than they would make in the same amount of time working for a client, otherwise what would be the incentive to offer training courses?  So, if you do find a course which seems very cheap – just think logically about the value of such a course, and why such valuable training is being offered for bargain prices.

There are some valid reasons that a course would be offered for a smaller cost, for instance a course that was teaching a number of people at one time, would enable a lower cost – but in my opinion  SEO  taught in a class is never going to be as valuable as one to one training with a professional  SEO .

What else should I take into consideration?

The main thing to think about – is what happens after the course? Like learning to drive, the REAL test comes after you’ve passed & you’re let alone to drive. Remember the first few weeks of driving, scary right? 

A good  SEO  course should include after training support. I continue to support people for a year after the course, included in the price of the course – and I offer packages for continued support after a year.

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Source by Kevin John Lewis

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